to conduct a financial analysis and as well as assess the strategic opportunities for apple amp amazon

Purpose of this paper: To conduct a financial analysis and as well as assess the Strategic Opportunities for Apple & Amazon

Background: This is a group exercise. My part is to cover the Apple side. Someone else is covering the Amazon part. We will compile both write-ups into a coherent document

Length of the paper: At least 8 pages (total is 16, Apple part-8, amazon part-8, since you are focusing on Apple, you will do 8 pages. ), Times New Roman 12, double spaced. Please include original citations, not mere websites.

Major points/headings to address:

• Discussion of the challenges confronting Apple
• Discussion of the threats confronting and faced by Apple
• Discussion of top management response to the challenges of Apple

Include one or more of the following in your discussion (you must include the one in bold):

Concepts:

• Strategy
• Industry analysis
• Internal analysis
• Vertical integration

Analytical tools:

• Pestle/pestel
• Porter’s five forces
• SWOT

Conclusion– 1-2 paragraphs making sure to address the two companies

Final Recommendations– 1-2 paragraphs making sure to address the two companies

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