business policy and strategy 31
My research company is Tencent, write a 40 to 50 pages research paper with all the bullet point below, Full APA format is required for this paper.
1. Introduction.. Perhaps say in a paragraph or two why you choose this industry/company.
2. Description of the industry-Major Players
3 General environment
4. Porters five forces model-industry analysis
5 Company Backround
6 SWOT analysis
7 Business Level Strategy,Resources and capabilities
8 Core competencies
9 Value Chain
10 International Strategy
11Financial Analysis- Compare with peer group and other competitors. Note key financial trends
12 Corporate Governance- Board Power, Executive Leadership
14 Cover anything else that you think is important to your firm/industry
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